Academic Level
Undergraduate
Course Title
Sport Marketing
Description
This course explores the marketing process relative to sport management in collegiate, recreational, commercial, and professional environments. Included in this course are market research techniques, pricing, promotional developments and strategies, identifying target markets, and advertising.
3
Repeatable for Additional Credit
No
Lecture/Lab/Other Ratio
3:0:0
Prerequisites and Corerequisites
Prerequisite: course
This course is an approved AA/AS elective
No
This course is an approved AAS elective
Yes
Honors Section Available
No